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According to the Bureau of Labor Statistics, careers for Marketing Managers are growing at a rate of 5-8% or higher through the year 2032, and add over 31,200 industry job openings in the United States through the same year.1
1Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Marketing Managers, at https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm (visited February 5, 2024). Also online at https://www.onetonline.org/link/summary/11-2021.00. Note that job market conditions are dynamic and can change. This data is not intended to predict the market conditions that will be present when you graduate from your program and may differ based on your geographic location and other factors.
As a graduate of the Bryan University Digital Marketing Business Bachelor’s Degree with a concentration in Digital Marketing, you’ll have the knowledge and skills to be job-ready for career opportunities2 such as:
2Example occupations shown herein do not imply a guarantee of employment. Students are responsible for conducting occupational research for their chosen program. Employers have unique hiring practices and job-specific requirements, which may include years of experience for manager positions. Graduates with little to no prior experience should expect an entry-level position.
You’ll lead a rewarding career in employment settings such as:
You’ll receive a dedicated career services advisor that provides job search assistance, job networking best practices, interview preparation, and helps you create an eye-catching resume.
Bryan U programs are aligned with employers’ needs to ensure you get the most current and relevant skills, including:
Bryan University’s Digital Marketing Bachelor’s Degree is aligned with current competencies that employers need and developed in collaboration with industry experts. You’ll gain real-world practice experience online combined with assignments that simulate job tasks to ensure you’re job-ready upon graduation.
Get valuable practice during your program in preparation to take certifications through Google Ads, Meta Blueprint, and Hootsuite – two certification attempts included in tuition.
Simulated Job Tasks
Complete course assignments that are based on real-world cases and simulate related job tasks.
Doctor of Education, EducLeadership, University of California San Diego; Global Master of Business Administration, National University. Bachelor of Science, Psychology, Arizona State University.
Doctor of Education, EducLeadership, University of California San Diego; Global Master of Business Administration, National University. Bachelor of Science, Psychology, Arizona State University.
Master of Science, Structural Engineering, The George Washington University; Doctor of Science in Nuclear Power Plants and Fuel Technology, University of São Paulo; Bachelor of Science in Civil Engineering, Federal University of Rio de Janeiro; Post-Doctorate Qualification in Educational Management, University of Campinas.
Master of Science, Structural Engineering, The George Washington University; Doctor of Science in Nuclear Power Plants and Fuel Technology, University of São Paulo; Bachelor of Science in Civil Engineering, Federal University of Rio de Janeiro; Post-Doctorate Qualification in Educational Management, University of Campinas.
Master of Education, Specializing in Best Practices, National University; BS, Economics, Brigham Young University.
Master of Education, Specializing in Best Practices, National University; BS, Economics, Brigham Young University.
Master of Arts, Communication, Interpersonal Comm Track, University of Central Florida; Bachelor of Arts, Journalism, Specialization – Integrated Communication: Public Relations & Adve, Communication Studies minor, Butler University.
Master of Arts, Communication, Interpersonal Comm Track, University of Central Florida; Bachelor of Arts, Journalism, Specialization – Integrated Communication: Public Relations & Adve, Communication Studies minor, Butler University.
Doctor of Public Administration, West Chester University of Pennsylvania; Master of Arts, Communication Studies, West Chester University of Pennsylvania; Bachelor of Arts, Communication, Immaculata University.
Doctor of Public Administration, West Chester University of Pennsylvania; Master of Arts, Communication Studies, West Chester University of Pennsylvania; Bachelor of Arts, Communication, Immaculata University.
Doctor of Education, Higher Education Leadership, Walden University; Master of Arts, Education: Curriculum/Instruction, University of Phoenix; Bachelor of Arts, English/Secondary Education, Converse College
Doctor of Education, Higher Education Leadership, Walden University; Master of Arts, Education: Curriculum/Instruction, University of Phoenix; Bachelor of Arts, English/Secondary Education, Converse College
Following the completion of the program, students will be able to:
The modern-day business environment is rapidly changing and highly technical. This course will explore methods for managers to lead organizations through change and innovation. Students will study the change cycle and business failure. Topics include the need for change, legal and regulatory issues impacting the business environment, change for the sake of competitive advantage, innovation and technological change, and the leadership necessary for business stability and sustainability.
Building on previous analytics and marketing strategy courses, this course focuses exclusively on the big data that results from effective marketing strategy. This course is the practical application of data and teaches students how to analyze and visualize data for effective marketing decision making.
Practical experience is an important characteristic of employment within the thriving business sector. Students will apply their knowledge, skills, and tools for solving real-world business problems. Students will present their results for students and faculty to review.
This course is an introduction to mathematical probability theory and statistical inference. This course balances both theory and application using both scientific and quantitative reasoning. Students will apply mathematical and scientific concepts and reasoning, and analyze, interpret, and present various types of data.
This course is an examination of strategic management concepts. Students will study the strategic planning process, which includes creating goals, making decisions, taking actions, and analyzing results. The benefits of strategic planning will be identified and distinguished from operational planning. Through discussions, exercises and assignments, students will practice using analytical tools to critically assess an organization’s internal and external environments, competitive opportunities, and threats. Students will be expected to recommend an appropriate organizational strategy, while at the same time critically analyzing other strategic approaches.
This course teaches students how to improve business efficiencies and competitive positioning through effective technology and information management. Students will explore information technology as corporate assets, and how information technology is reshaping organization structures and work processes to support effective managerial decision making.
As a Bryan University student, you’ll receive these benefits and services included in tuition at no extra cost.
Prepare for third-party certifications – one certification exam attempt paid for by the university.
We give you easy access to your e-textbooks and software.
Our tutors and academic staff provide personalized support whenever you need it.
You’ll receive a starter package to ensure you’re ready to succeed in your program.
Finish in the shortest time possible and never get wait-listed for course registration.
As a graduate, audit previously completed courses free to keep your skills sharp.
You'll receive dedicated support to help you succeed in and out of the classroom.
Get expert help to ensure you're job-ready and connect with employers.
Learn from faculty with real-world experience in their field.
We recognize that life can be busy and complex, so we’ve designed the learning experience around you. You have the option to complete your homework assignments online each week at days and times convenient to you. You have the flexibility to resubmit homework to improve your grades and gain greater mastery of the course content.
We provide you with user-friendly learning technology such as adaptive digital textbooks and simulated job tasks to help you learn faster, easier, and retain more knowledge. All your efforts are recorded so you can track your progress and plan your time more effectively.
Studying online with Bryan lets you learn from the comfort of home while connecting you in live events with peers, teachers, industry professionals, and mentors. If you happen to miss the event, we record them so can you watch them later and not miss a beat. Whenever you need help with an assignment, you can schedule a tutor at any time online with the click of a button.
You will have ample opportunities to connect with your classmates and expand your professional network through monthly live webinars on industry-relevant topics.
Most programs provide live classes that are also recorded in case you miss them and need to watch them later - click here for a list of live classes by program.
Didn't get the grade you wanted? At Bryan U, you can resubmit your homework to improve your grades.
You'll learn using a program that adapts to your knowledge level while helping you learn faster and retain more.
Engage with others in class using a social platform to share your thoughts on topics you're interested in.
Bryan offers affordable tuition rates for all students, no matter where they reside. We don't differentiate between residents or non-residents. We also lock-in your tuition rate when you enroll, so you can rest assured that your tuition will never increase over the length of your program.
If you apply to Bryan University with prior college credits and/or a degree, we’ll accept as many credits as possible to validate the hard work you’ve already completed. If you complete a Bryan U associate degree or undergraduate certificate, these credits are transferrable to a higher degree, such as a bachelor’s degree.
As an accredited institution, students of Bryan University who are residents of the United States may qualify for federal financial aid. Our team of dedicated financial advisors can also help you understand what other options are available to you. To learn about those who qualify, please visit our financial aid page.
For students who are veterans or active-duty members of the U.S. military, you may also use your military educational benefits, if qualified. Please see our military benefits page for more details. You may also complete the Request Information form or call us at 888-721-9773 to receive immediate assistance.
As you progress through each credential level (e.g., certificate to associate degree, or associate degree to bachelor’s degree), your tuition decreases. Plus, your tuition is locked in once you enroll so that it never goes up as long as you remain continuously enrolled in good academic standing. For a current listing of Bryan University’s tuition rates by program, please visit our tuition rates page.
To be admitted to Bryan University, prospective students must complete the following requirements:
To begin this process, we invite you to contact a member of our admissions team at 888-768-6861 or complete the Request Information form.
